At Sovren, in my first couple of weeks, I guided a redesigned and restructured corporate website launch. I also:
- Established Google Analytics tracking strategy, goal creation, and monthly reporting.
- Increased page views by 230% and organic search by 298% in four months with content strategy.
- Developed and managed the voice of the organization online and in print materials.
- Created and implemented SEO strategy and optimization with Moz.
- Created and implemented content calendars for the Sovren blog, social media, and email campaigns.
- Wrote content for website, blog, social media, email campaigns, press releases, ads, and events.
- Managed podcast sponsorship, including ad scripts and promotional emails.
Here’s a sample blog post I wrote with the president of the company.